SOMETHING FLUFFY

by Tyler McGillivary

Tyler McGillivary is a New York based designer known for turning everyday dopamine into wearable energy, with silhouettes that feel sharp, playful, and instantly recognisable. Her world sits somewhere between pop culture and polish: candy colour, cheeky graphics, and a confident kind of kitsch that never reads like a joke. She designs for people who treat getting dressed as a mood, not a uniform, and her pieces land best when they are styled with intention and a little attitude.

In Something Fluffy, that spirit comes through in full: pet portraits become print statements, softness becomes structure, and the studio set stays clean so the character can do the talking.